Hella & Co. was founded by three American bartenders: Jomaree Pinkard, Tobin Ludwig and Eduardo Simeon. Born in Brooklyn and developed in NYC from a passion and a continuous search for quality, it has grown from a 'weekend' project to a full-fledged company of great excellence. While growing, the three have never lost sight of the craftsmanship and naturalness of the raw materials used.
Distillates have different alcoholpercentages. So, we have defined a parameter allowing you to better understand and compare different prices. This parameter is calculated by dividing the bottle price by the alcohol content. The alcohol content (or strength) is the amount of pure alcohol (ethanol) contained in the distillate.
This parameter indicates the price of a single 4cl dosage of distillate. It is calculated by dividing the price of the bottle by its quantity (expressed in cl), then multiplying by the centilitres of the recommended single dose, as average in cocktail recipes.
